2019 marketing conferences header

Marketing Conferences of 2019

Being in this industry, you have no choice but to keep updated on the latest trends and changes throughout marketing as a whole (not a bad thing of course!).

Whether that’s a Google algorithm change or recognising and differentiating between user behaviours, it’s more important than ever to be one step ahead of your competitors, and that’s where learning from the professionals comes in handy.

I’m a huge advocate for attending conferences, webinars and seminars, but where do we start?!

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To Schema, or Not To Schema

First of all, sorry.

I know I’ve not been posting regularly lately, but I’ve had a lot of exciting life events going on over the past couple of months (both work related and not)!

But anyway, all of that aside, I wanted to go into a little detail about schema markup, how I’ve used it in the past, how the industry perceives schema and some top tips for implementing schema on your site.

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“We Made Our Website a Progressive App and Why You Should Too”

Time and time again we hear terminology in the industry, we think we understand, but really we don’t.

With the digital space moving as fast as it is, it’s important to continuing to learn and develop in the skills we have, as fast as we can.

And that’s why I went to Miracle Inameti-Archibong‘s talk at BrightonSEO, titled “We made our website a progressive app and why you should too”.

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Recap - Ross Tavendale - Brighton SEO

“Data Journalism: A Practical Guide to Winning Big Links”

As a marketer, and more importantly an SEO, you’ll understand the true struggles when it comes to link building.

  • Should I be building local links?
  • Should I be broken link building?
  • What about building content to reach out to start-up bloggers with?
  • Does creating great content really work for link building?

There are many unknown answers within the field, and that’s why I was drawn towards hearing from Ross Tavendale as the opener at Brighton SEO this September.

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